Work | Supercourt
adidas | supercourt
This installation centred around an interactive podium that allowed customers to explore the Supercourt shoe through simple, physical interaction. Swiping the product tags triggered short informational videos directly on the podium surface, connecting the object in hand with relevant product storytelling.
Role
Interaction Design
Creative Technology
Scanning point and display
Interaction was designed to feel immediate and lightweight, avoiding screens elsewhere in the store and keeping attention anchored to the product itself. Video playback was handled through a small on-board computer connected to Arduino, using the VLC Media Player API to control media states.
RFID Tags
The same technical setup was later reused and scaled for larger screens and projector-based installations within the store. The podium was installed at the adidas flagship store in Mitte, Berlin.
Custom LED Bar Install